Research: Function Of A Music Video

A music video does many things it entertains the viewer, showcases new music and helps promote a track. The key feature of a music video is to promote the artist, the music video sells an artist and helps the sales of music recordings. In this time and age the music industry is struggling with sales as we are at the hight of the digital age. Making music more important then ever as it is a huge part of marketing an artist. 

An example of a great music video has to be the one and only Michael Jackson's Thriller video.

Nearly 14 minutes long the thriller video has gone to become one of the worlds most watched and influential video ever created. With the success of the thriller video Michael Jackson's Thriller Album went on to become the world's best selling album of all time. Thriller was the first to use music videos as successful promotional tools. Showcasing the power of the music video and it's impact it can make on society. Music video's now are used as a way to help the consumer's want to go watch the artist in concert. Some of the biggest Tour grossing artist have used music video's as a way to showcase their performing abilities. Entertaining the viewer in a music video can make you want to go see the artist in real life. A Greate artist who has done this is Madonna or as they call her "The Queen Of Pop" She really embraced the music Video and has changed the meaning and has used it to her advantage. Known for her contrivarsial vidoe's such as Like a Pray and erotica. Her videos have been some of the high light of her carrer and her performances in them has helped her ticket sales rocket making her the highest grossing female artist ever. 


Going to end the post with my favourite Madonna video "Vogue"  which hit's the nail on the box now Strike a pose.